New Marketing Dynamics

Fact: Consumers are not spending money the same way they used to. Advertising in newspapers, magazines and television has become a waste of advertising dollars.

In Today's Economy businesses must find away to cut advertising EXPENSES and increase REVENUE.

Fact: Explosive growth of the Internet ---- There are over 1.5 Billion people on the Internet

Fact: If you are not tracking your return on your investment for your advertising budget you ARE wasting Money!

Why spend money on advertising methods that can't give you any idea of how well the advertising is working for your business?

That's like throwing money out the window.

Direct Response Email Marketing is advertising that the customer elects to receive because they want it.

Your customers are smart, and they want to know about your business, and they want more than a 30 second commercial.

It's not enough to just slap up a website and expect the traffic to roll in. So many businesses get discouraged when they finally get a website up and it looks good but no one can find it!

There are also many websites that are stuck in the old school mentality of web design. In today's market you need a lead capture page which captures your customers e-mail and name.

Doesn't it make sense to market directly to your target market?

Wouldn't it make sense to communicate to people who are interested in your product or service?

Are you utilizing Social Media at all??

So-called social media soaring

Published: April 6, 2009 at 4:40 PM

TORONTO, April 6 (UPI) -- Canadians are glomming on to Facebook, YouTube and other so-called social media in a big way, a study by media and marketing concerns released Monday indicates.

CNW Group and Leger Marketing said their survey of 1,500 Canadians revealed consumers' use of social media grew 48 percent in the past year. And 49 percent of consumers who use the Internet technology do so at least once a day, the companies said in a news release.

The survey also found that 61 percent turn to social media when researching potential purchases, with 31 percent saying they find the online sources more credible than advertising.

Sixty-three percent said they use social media to keep up to date on news and information, and 40 percent use it to communicate with organizations.

Facebook is the most popular social media space (77 percent), followed by YouTube (65 percent) and MySpace (20 percent), the survey found.

Carolyn McGill-Davidson, president and chief executive officer of CNW Group, said the firms found the results "both startling and reassuring in almost equal measure."

The firms didn't provide a margin of error for their results.
Are you currently using Video to help promote your Product or service? This is critical in today's market. People are visual and with the power of video taking the internet by storm you need to have this working for you. Take charge over you competition and get your videos working for you before they do!

A few facts about Video

* 52% of all web traffic is video (according to industry watchdog, eMarketer)
* More than 70% of all web visitors watch online video (according to NY Times)
* The average YouTube visitor spends 27 minutes watching video per day


Let GreensboroWebsiteConsulting create a DOMINATING internet presence for your business by using our dominant marketing techniques

by Dominate we mean you have a strong presence on the internet using multiple resources directed to your keywords!

Lets us start working for you today!

No comments:

Post a Comment